“Launch is in six weeks and we still have no project site.”
A sales site with floor plans, the payment plan and an enquiry on every page, planned back from launch day and kept current as units sell.
Each one starts as a fixed-price job and works with the CRM and portals you already use. After launch, the same engineers keep it running every month.
We run our own property platform, so we deal with these problems every week.
Built and run by us
Where property teams start with us
Each is a fixed-scope first step: a sales site before your launch, every paid lead to one agent, or a listing site that stops breaking when the feed changes.
Paying for portal leads nobody calls back? Every enquiry routed to one agent, with its listing and source.
Launching a project? A sales site with floor plans, payment plan and an enquiry on every page, live before launch day.
Listing site breaks every time the feed changes? We take it over, fix the feed and keep it accurate every month.
What we fix for property businesses
“Launch is in six weeks and we still have no project site.”
A sales site with floor plans, the payment plan and an enquiry on every page, planned back from launch day and kept current as units sell.
“We pay for portal leads, and half never get a call back.”
Portal, ad and site leads routed to one agent, with the listing and the source, in the CRM you already use. A manager is alerted when nobody calls back.
“The listing feed broke the site again.”
We take the site over, rebuild the import so a feed change no longer breaks it, and check listings, prices and forms every month.
What we already know
We own and run a property platform in Dubai, so these are problems we deal with, not research for a pitch.
Learned running Real Estate Club Dubai
In Dubai, the Land Department transfer fee is 4% of the price, and off-plan buyers pay it at registration (Oqood). Add agency, trustee, mortgage and service charges, and the true cost differs a lot from the list price.
Off-plan buyers compare the deposit, the instalments and the handover payment before anything else. A plan shown in plain numbers answers the first question every buyer asks.
Before anything is built
In regulated markets such as Dubai, adverts need a permit and a licensed broker, and each portal has its own listing rules. We plan for both, so listings are not rejected, duplicated or out of date.
Where AI fits a property business
Answers from your own records
Where AI helps
Where it does not
An AI estimate of what a property is worth or will yield is never a promise to a buyer.
A starting point for a professional.
Where it does not
An AI with no link to your data will invent company names, fees and dates.
Look-ups in your own database.
What changes
Floor plans, the payment plan and an enquiry on every page, live before launch day.
Portal, ad and site leads routed to one agent, with the listing and the source.
A feed that no longer breaks the site, with prices, status and forms checked every month.
In production
Bigger builds & related applications
Listings, calculators and handover data, built in phases and run by us.
Answers about fees and handover dates from your own records.
iOS and Android apps on the same backend as your website.
A bigger idea turned into a fixed scope and price before code.
FAQ
Reactll Connect
Our real estate clients get Reactll Connect, a private app that shows viewing and valuation requests the moment they are sent, plus listing visits, calls, WhatsApp taps and a direct line to the team that runs the site. Each client sees only their own sites.
Step 1 of 2
Two quick steps: what is going on, then where to send our reply. An engineer reads it and tells you honestly if we are not the right fit.
Or order it and pay onlineWhich of these is closest?
Two steps. We ask for an email on the next one.
An engineer reads it and replies within one working day, by email to . We just sent a copy of your message there.
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Before you go — have a system that's stuck, or needs AI?
We build what's missing, add AI where it really helps, and keep it all running.