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Hatay Metropolitan Municipality: A Mobile App for Tracking Billboards and Ad Spaces

Hatay Metropolitan Municipality: A Mobile App for Tracking Billboards and Ad Spaces

Hatay Metropolitan Municipality needed one place to manage its billboards, rackets and LED screens across the province. We designed a mobile app with a separate view for managers, designers and field crews. Every ad space is on a map, coloured by its status.

Project
Mobile app
Our role
Mobile app UI/UX design
Platform
Mobile app
Country
Turkey
Year
2021

The challenge

Ad spaces spread across a whole province

The municipality's press office manages billboards, rackets (small street poster stands) and LED screens in every district of Hatay. Its brief asked for one system to find each space on a map and check its current poster and condition. It also had to give weekly, monthly and yearly reports.

Three kinds of user

Managers need reports and an overview, designers assign artwork to spaces, and field crews hang posters and report faults. Each role needed its own screens, behind a single login.

Our approach

One app, three views by role

We designed three views. Managers get statistics, a reports calendar and a map of ad spaces they can search. Designers upload artwork with tags and dates and assign it to spaces. Field crews pick a space, upload a photo of the hung poster or report a fault.

Status on the map

Following the brief, every space is a pin on the map with its status shown at a glance (current poster, outdated poster, empty, or awaiting repair). Tapping a pin opens the space's design, photo and history.

Screens

Inside Hatay Büyükşehir Belediyesi

How we delivered

From brief to design handover

  1. 01

    Discovery

    Brief and brand

    We started from the client's brief and corporate identity: who the app is for, what it has to do, and how the brand looks and speaks. We set colours, fonts and tone of voice from the identity before we drew the first screen.

    Client briefCorporate identityUsers & goals
  2. 02

    Wireframes

    Wireframes

    Simple screen sketches (wireframes) mapped every step of every flow. This way we agreed on structure and priorities before any visual design.

    User flowsLow-fidelity screens
  3. 03

    App structure

    Architecture

    We planned how the app is organised: the menus, the full map of screens and every state a screen can be in, from empty and loading to error and success.

    NavigationScreen mapStates
  4. 04

    Components

    Design system

    We designed every component (the building blocks of a screen) in Figma, with all its versions. They use the brand's colours and fonts, so every screen is built from one shared library.

    ComponentsVariantsFigma
  5. 05

    Screens and app text

    UI design

    We designed the content screens and page layouts and wrote the text on them: labels, buttons, empty screens, errors and confirmations. The words fit the brand's voice.

    Content screensLayoutsUX copy
  6. 06

    Prototyping

    Prototype

    We linked the finished screens into a clickable prototype (a test version you can tap through). We walked through it with the client and improved the flows before handover.

    Clickable prototypeReview rounds
  7. 07

    UI/UX file handover

    Handover

    We delivered the complete Figma file: the component library, all screens, the prototype and the assets ready to export. The development team can build from it.

    Figma fileComponent libraryAssets

Results

What we delivered

A complete design for all roles

The Figma file covers the manager, designer and field flows, from the welcome screens and login to reports, map views, design tracking and photo uploads, ready for development.

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