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Global Turizm: A Bilingual WordPress Site for an Events Agency

Global Turizm: A Bilingual WordPress Site for an Events Agency

We built the website for Global Turizm, an Istanbul events and medical-congress agency. The agency now works under a new brand name, "Global for All". The WordPress site is in Turkish and English. It has a page for each service line, a news section, KVKK and quality-policy pages, and a contact page with a form.

Project
Corporate website
Our role
Website build
Platform
WordPress
Country
Türkiye
Year
2022

The challenge

One company, four service lines, a new umbrella brand

Global Turizm has organised corporate events and national and international medical congresses in Istanbul for more than two decades. In 2022 it grouped its work under a single "Global for All" brand covering events, congresses, digital solutions and creative work. The site had to show that new structure clearly, with a page for each line of business.

Turkish and international audiences

Congress clients and partners are often international, while much of the corporate event work is local. Every page needed a full Turkish and English version, linked to each other, not a partial translation.

Corporate and legal pages as well as marketing

The agency is a Turkish company that handles personal data. So it also needed KVKK (personal data protection), quality-policy and memberships-and-certificates pages. Visitors also needed a way to get in touch from every page.

Our approach

Theme-based build on WordPress and WPBakery

We built the site on WordPress with a paid theme (Bomby) and the WPBakery page builder. Slider Revolution runs the large slider at the top of the homepage. The agency's team can edit page content in the visual builder without touching code.

A page per service line

The "Fields of Activity" section has its own page for Events, Congress, Digital and Creative, each linked from the homepage and the footer. The homepage carries the company story, vision, mission and values, and a news block for company announcements.

Bilingual structure

Each Turkish page has an English version under /en/. A language switch sits in the header. Hreflang links in the page code tell search engines which language version to show.

Contact everywhere, SEO basics in place

The contact page has a Ninja Forms contact form with reCAPTCHA to block spam. A floating contact form is also on every page. Yoast SEO creates the XML sitemap, tags that mark the main address of each page, Open Graph tags and WebPage/BreadcrumbList schema.

Screens

Inside Global Turizm

How we delivered

From first brief to running in production

  1. 01

    Content

    Structure the rebrand

    Turned the Global for All brand into a homepage, four service-line pages, news and corporate pages.

    Information architectureService linesCorporate pages
  2. 02

    Theme and page builder setup

    Development

    Set up WordPress with the Bomby theme, WPBakery and Slider Revolution so staff can edit pages visually.

    WordPressWPBakerySlider Revolution
  3. 03

    Bilingual pages

    Content

    Built English counterparts for every Turkish page under /en/ with a header language switcher and hreflang links.

    TurkishEnglishhreflang
  4. 04

    Forms and SEO

    Integration

    Added Ninja Forms with reCAPTCHA, a floating contact form, and Yoast SEO for sitemaps, main-address tags and schema.

    Ninja FormsreCAPTCHAYoast SEO
  5. 05

    Launch

    Launch

    Published the site with KVKK, quality-policy and memberships pages alongside the marketing content.

    KVKKSitemapGo-live

Results

What is running today

A single site for the Global for All brand

The new brand, its four service lines and the founder's message are all in one place, in Turkish and English. The address, phone number and email are in the footer of every page.

Content the team can manage

News posts and service pages are standard WordPress content edited through the page builder. The site has been updated since launch, with the homepage last modified in December 2025.

Indexable and bilingual

The Yoast sitemap lists the Turkish and English versions of each page, and every page has links that mark its main address and its other-language version.

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