Free SEO Resources
Checklists, templates, and guides to improve your SEO
Checklists
Local SEO Checklist for Small Businesses
A step-by-step local SEO checklist designed for small businesses that want to dominate their local market. Covers Google Business Profile optimization, citation building, review management, and local content strategy.
Technical SEO Audit Checklist
A thorough technical SEO audit checklist covering crawlability, indexation, site speed, structured data, and Core Web Vitals. Use it to identify and fix issues that silently hurt your rankings.
Dental Practice SEO Checklist
An SEO checklist built specifically for dental practices. Covers patient-focused keyword targeting, Google Business Profile for dentists, review strategies, and procedure page optimization.
Restaurant SEO Checklist
A practical SEO checklist tailored for restaurants and food service businesses. Covers menu optimization, Google Business Profile for restaurants, photo strategy, and seasonal content planning.
Healthcare SEO Checklist for Medical Practices
YMYL-compliant SEO checklist for doctors, clinics, and hospitals. Covers E-E-A-T signals, local SEO for medical practices, patient keyword targeting, and schema markup for healthcare sites.
Law Firm SEO Checklist
SEO checklist for attorneys covering practice area page optimization, legal directory citations, attorney bio E-E-A-T signals, and ethical link building strategies that comply with bar association guidelines.
Real Estate Agent SEO Checklist
SEO checklist for real estate agents covering IDX page optimization, neighborhood and community pages, listing content strategy, and local citation building to compete with Zillow and Realtor.com.
E-Commerce SEO Checklist
SEO checklist for online stores covering product page optimization, category structure and internal linking, schema markup for products, and technical fixes for common e-commerce platform issues.
Home Services SEO Checklist for Contractors
SEO checklist for plumbers, HVAC technicians, roofers, and electricians covering service area pages, Google Local Services Ads integration, seasonal content calendar, and before/after portfolio optimization.
Templates
Monthly SEO Report Template
A Google Sheets template for creating professional monthly SEO reports. Pre-built sections for traffic, rankings, conversions, and technical health with auto-formatting and chart placeholders.
Content Calendar Template
An editorial content calendar template designed for SEO-driven content marketing. Plan topics, assign keywords, track publishing dates, and monitor performance in one organized spreadsheet.
Keyword Research Template
A structured spreadsheet template for organizing keyword research. Group keywords by topic cluster, track search volume and difficulty, and prioritize based on business impact.
Guides
Complete Guide to AI SEO in 2026
A comprehensive guide to leveraging artificial intelligence for SEO in 2026. Covers AI content optimization, predictive analytics, automated technical audits, and AI-driven keyword strategy.
Link Building Outreach Guide
A practical guide to building high-quality backlinks through outreach. Includes proven email templates, prospecting strategies, and follow-up sequences that actually get responses.
Google Business Profile Optimization Guide
A detailed guide to fully optimizing your Google Business Profile for maximum local visibility. Covers every field, feature, and strategy that impacts your local pack rankings.
SaaS SEO Growth Playbook
SEO playbook for SaaS companies covering keyword research for software products, product-led content strategy, technical SEO for JavaScript web apps, link building, and conversion optimization from organic traffic.
Worksheets
SEO ROI Calculator Worksheet
A worksheet to calculate the expected return on investment from SEO. Input your average deal value, close rate, and traffic estimates to project monthly and annual revenue from organic search.
Competitor Analysis Worksheet
A structured worksheet for analyzing your SEO competitors. Map their strengths, weaknesses, content gaps, and backlink profiles to uncover opportunities they are missing.
Need custom resources for your business?
We create tailored SEO strategies, audits, and playbooks for your industry.
Get Free Audit